A visit to the Zara Store in Palladium Mall (Pheonix Mills) Mumbai is a must must for all my Mumbai Visits. With all their refreshing colors, superb collection and courteous store staff, it is always a superb experience. So when i heard Zara was opening up a store in VR Surat, i was already looking forward to the launch. This interest turned into excitement when a few days back i got a call from them enquiring if i could document their 'yet-to-open' store in VR for them. I gleefully agreed. Here is the first look of Zara Store - Surat (VR Surat) :

When i first visited the Store i was pleasantly surprised by the fact that Zara Surat was actually as big as the store they have in Phoenix Mills Mumbai if not bigger! Also the collection they are currently displaying is actually at par with the metros (i hope this continues). The attention to details by the merchandizers who were setting up the displays just blew me away. Hats off to Hitesh and Team for the way they have set up the whole store from top to bottom.

Congratulations to the whole team, the store really looks neat and VR now officially is the hottest shopping destination in town. Some BTS images i made -